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Titles

Module 1 – The Foundation Program

  1. Introduction to leadership
  2. Personal Goal Setting
  3. Personal Purpose & Values
  4. Business Purpose
  5. Entrepreneurial Mindset
  6. Personal Effectiveness
  7. Prioritising

Module 2 – Planning

  1. Business Audit
  2. Clarity and Focus (Where are we going?)
  3. Setting Objectives (How do we get there?)
  4. The One Page Business Plan
  5. Objective Achievement
  6. SWOT Analysis
  7. The Elevator Pitch

Module 3 – Marketing Strategy

  1. Introduction to Marketing Strategy
  2. Demographics
  3. Psychographics
  4. Positioning & Differentiation
  5. Look & Feel
  6. Your Strategic Marketing Plan
  7. Branding

Module 4 РProcess & Systemisation

  1. Introduction to business systems
  2. Problem-solving
  3. Systems Inventory
  4. Visualising Order
  5. System Creation & Documentation
  6. Touch Points

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Module 5 – Winning Teams

  1. Team Leadership
  2. Organisation
  3. Motivation
  4. Behaviour
  5. Personality Profiling
  6. Team Building
  7. Top Grading Recruitment
  8. How Coach Your Team

Module 6 – Finance

  1. Introduction to finance
  2. Simple financial plan
  3. Financial system
  4. Profit
  5. Cash flow

Module 7 – Marketing Communications

  1. Finding The Advantage
  2. Benefits
  3. How to write communications that sell
  4. Marketing communication
  5. Marketing campaigns
  6. Marketing implementation

Module 8 – Sales

  1. Introduction to sales
  2. Customer mindset
  3. Prospecting
  4. Sales pitch and presenting
  5. The Close
  6. Personal effectiveness